Innovation

facebook-bot

5 Facebook messenger self service bot ideas that everyone will love

by Corby • March 5, 2017

Facebook has launched an API that allows developers to build chat bots for Messenger and chat widgets for the web. While Facebook will definitely want companies and brands to start pushing e-commerce through the platform (think Apple like transaction fees), there is a HUGE opportunity for media companies (allowing publishers to message subscribers directly with news and other […]


continuous optimization

The case for continuous optimization

by Corby • November 5, 2016

Imagine if the world settled and there was no such thing as continuous optimization. Do you remember your first iPod? How innovative and amazing it was? Carrying all your music in your pocket with a slick little device that you operated with a single touch dial and a screen. It was incredible. There really wasn’t anything […]